Rabu, 19 September 2012

[E735.Ebook] Ebook Managing Global Innovation: Uncovering the Secrets of Future Competitiveness, by Roman Boutellier, Oliver Gassmann, Maximilian von Zedtwit

Ebook Managing Global Innovation: Uncovering the Secrets of Future Competitiveness, by Roman Boutellier, Oliver Gassmann, Maximilian von Zedtwit

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Managing Global Innovation: Uncovering the Secrets of Future Competitiveness, by Roman Boutellier, Oliver Gassmann, Maximilian von Zedtwit

Managing Global Innovation: Uncovering the Secrets of Future Competitiveness, by Roman Boutellier, Oliver Gassmann, Maximilian von Zedtwit



Managing Global Innovation: Uncovering the Secrets of Future Competitiveness, by Roman Boutellier, Oliver Gassmann, Maximilian von Zedtwit

Ebook Managing Global Innovation: Uncovering the Secrets of Future Competitiveness, by Roman Boutellier, Oliver Gassmann, Maximilian von Zedtwit

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Managing Global Innovation: Uncovering the Secrets of Future Competitiveness, by Roman Boutellier, Oliver Gassmann, Maximilian von Zedtwit

If R&D and innovation in the 1990s were about more internationalization, more corporate entrepreneurship, and more information-integration, then the 2000s have been about consolidating and expanding these trends further: more globalization including the technology mavericks of China and India, more open and inbound innovation integrating external technology providers, and more web- and Intern- enabling of innovation processes by involving R&D contributors regardless of their location. The corporate R&D powerhouses of the 1980s are now mostly history. Even where they survived, they had to yield to corporate efficiency efforts and business-wide integration programs. Still, it would be unfair to belittle them in retrospect as they have found new roles in corporate R&D and innovation n- works. In fact, the very successes of centralized R&D organizations of the 1970s and 1980s made possible the revolution of globalized innovation that we have been witnessing since the 1990s. The first two editions of Managing Global Innovation, published in 1999 and 2000, were testimonials of an increasingly internationalizing world of innovation and R&D. In this third edition of Managing Global Innovation, we have retained the basic structure of two conceptual parts (I and II) and three case study parts (III, IV, V). However, we have greatly revised all chapters, including the final “Imp- cations” chapter (part VI), and incorporated new chapters and cases that illuminate and describe the recent trends in the context of the beginnings of global innovation in the 1980s and 1990s.

  • Sales Rank: #9428745 in Books
  • Published on: 2014-11-02
  • Released on: 2014-11-02
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.25" h x 1.85" w x 6.10" l, 2.48 pounds
  • Binding: Paperback
  • 807 pages

Review
"Managing Global Innovation is a rich compendium of new concepts of global R&D, enlivened by 18 excellent best-in-class case studies. What is especially impressive, the authors bridge seamlessly theoretical and practical issues about how companies create, transform and implement new technology in an expanding marketplace. This will be intriguing to both the industry and the academic world. The lessons learned are invaluable. The book is a real tour de force, probably destined to become a standard in this field for some time to come." Professor Jeff Huang, Harvard University "This excellent book demonstrates how the dynamics of innovation and creativity can be mastered. Important reading for senior management and a must for R&D leaders." Karl Weinberger, Head of Corporate R&D, Schindler "A feast of delights... deserves a very wide readership." Phil Gamlen, ICI Technology - Science and Technology Policy Strategy

From the Back Cover

What are the secrets of competitive R&D on a global scale? Based on empirical research with hundreds of R&D executives from more than 80 companies and 1000 R&D laboratories, the authors present new concepts and trends in global R&D management. Case studies from 22 best-practice companies illustrate how to put these concepts into  practice. Adding new examples and management models, this third edition has been completely revised and updated incorporating emerging themes in R&D such as intellectual  property management, innovation in China and India, technology listening posts, and leading R&D centers.  

"A wealth of data followed by thorough analysis. A must read for R&D managers and business leaders."

Frans J.A.M. Greidanus, Senior Vice President, Philips Research

"… a book whose rich trove of examples will inform the thinking of any manager who must think strategically about how to get the most out of R&D resources that are scattered globally. With the rise of knowledge hubs throughout the world, this third edition is especially timely."

Philip Anderson, Professor, INSEAD

"An insightful and thorough work on the development of global innovation that identifies key strategies and perspectives with relevant and important lessons for those venturing into the global R&D arena .... and hit the mark for those of us who have been in the middle of building this architecture."

Dr. Richard Carpenter, Global R&D Director, Procter and Gamble

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